To create a great business model is not all just completing your business plan or to determine which product to chase. But it is about mapping out how you can create ongoing value to your valuable customers. That is the reason the most practical entrepreneurs focus hard on producing innovative goods, but somehow they forget that a well-designed plan does not transform into successful business automatically. An immense business model requires an equally well-designed model, with the affordable price, messaging and targeting to the right customers to keep the business dream alive and rising.   Right business model requires the same conscientiousness as designing the right goods, but skills and approach should be different. That is the reason mostly investors prefer that two co-founders are often better than one. With this one focusing on technical side and the other one focusing on defining and developing business model. These two important