sales
Streamline communication with VTExperts Email template designer
March 7, 2023
Article
Using the email templates user can present the data, the way you want, It also allows users to customize the emails as per their requirements while keeping the amount of work and effort put to build it to a minimum. Without a doubt, email templates are an incredibly powerful digital tool. They save time and effort, and moreover increase consistency and accuracy. In addition to this, email templates can be used for a wide range of purposes, from sending out regular newsletters to email campaigns for launching a new product. In this article, we will explore the versatility of email templates and how can you streamline communication with VTExperts Email template designer Advantages of using email templates Here are some prominent advantages of using email templates The standout advantage among others is the customizability of email templates, which proves to be a powerful tool. In a world where people receive countless
VTExpert’s advanced automation tools.
January 16, 2023
Article
CRM automation is the process of automating the manual processes that are necessary but repetitive in nature. It helps in streamlining and increasing productivity. Furthermore, automation helps to track the activities and engagement efforts of the different team members. Users can automate every aspect of a CRM system. For example, the sales team can use process automation to nurture leads, convert them, and simplify the sales process. On the other hand, support teams can use automation for quick responses. In short CRM automation means automating the redundant process of sales and customer service which are time-consuming otherwise. Vtiger CRM also provides different automation tools, like workflows, contact management, lead creation, etc, but sometimes users need more powerful tools to tackle complex process automation. Keeping this in mind VTExperts developed power full automation tools in the form of extensions. Let’s check some basic automation features of vTiger CRM and VTExpert’s advanced
Vtiger CRM 7.5.0 Changelog
December 29, 2022
Article
Vtiger CRM 7.5.0 Change Log Attention all VTiger CRM enthusiasts! The much-anticipated release of VTiger CRM 7.5.0 (open source) is finally here, packed with numerous improvements and new features. The standout enhancements of Vtiger CRM 7.5.0 include PHP 8.x support and Mail Converter Custom actions, which greatly elevate its functionality and efficiency Moreover, this update features an impressive tally of 45+ issue fixes and 30+ enhancement submissions, ensuring a more reliable and efficient experience. Without further ado, let’s dive into some of the most prominent new features, bug fixes and improvements of Vtiger CRM 7.5.0 Release Details Version: 7.5.0 Download Link: vTiger CRM 7.5.0 Release Date: November 24, 2022 Official Announcement: Vtiger CRM 7.5.0 GA Release — Vtiger Feature & Improvement Summary Features & Updates Vtiger CRM 7.5.0. now supports PHP 8.X The process of invoice creation is improved FastMail compatibility update Custom email converter actions are supported now Create recurring invoices from the detailed view reCAPTCHA v1 API
Advantages of FAQ’s Section
November 11, 2022
Article
In the current era of development, there are several ambiguities that one needs to clarify. Perhaps, in this fast pace of the race and some natural constraints, one can not afford to get the issue sorted in a huge time frame. To avoid time constraints and increase operational efficiency, we have FAQs (Frequently Asked Questions). There is no denying the fact that the list of advantages of FAQ’s section is a long one. In the Corporate world we have different industries and so do different problems. To provide a quick solution, Companies now design a module/department that provides support. FAQs is a subdomain of this department. Issues that are usual, time-consuming and can easily be resolved, come under the FAQ. When a company provides some services, they do know what could be the possible issue that their target audience can face. How does FAQ help? To minimize the response time
How Vtiger CRM assists in Sales
August 3, 2022
Article
In current corporate sector, CRM platforms are considered basic necessity for firms to manage their key functions. CRM helps to manage operations for almost every department. In this article, we will focus on the fact that how Vtiger CRM assists in sales process. As we know that Sales is one of those departments of a company that helps businesses and firms to grow. Sales department needs precise data to generate achievable goals. CRM helps to increase the proficiency of sales operations and generate revenue. Following are some of the advantages of using a CRM system for sales purposes. Advantages of using CRM for sales 1- CRM helps to boost the overall sales activities: With the help of CRM, you can check the past behavior of certain target audience. By utilizing the information created from raw data, you can easily recognize the interests and needs of your customer. Once you know
How to make emails avoid going to spam
July 13, 2022
Article
Emails are an integral part of Vtiger CRM. Vtiger can also be used to send out email campaigns using VTExperts Email marketing extension. A very common issue that email marketers face, is that the emails they send out in an email campaign are landed in the spam folder most of the time. In this article we will learn what causes your emails to land into junk folder and how to make emails avoid going to spam. Why emails land in Spam box There are a number of different factor which causes emails to land into the spam folder. Lets look at some of the most prominent reasons behind it Make sure that you have permission/authorization to send email to contacts you are incorporating in email marketing campaign. Do not buy the list of email addresses to use in you email marketing campaign as it can put you on risk of
VTiger Sales Inbox (Email Solution for Teams)
June 11, 2021
Article
Managing shared mailbox is not an easy task. Managers find it difficult to assign emails with in a team and face different types of challenges. Using same mailbox can cause serious hassle and frustration to the managers. Email management tools allows to use a single point for communicating, while providing a quality customer care experience. The most common issue faced by the common mailbox users is multiple responses sent to the client via different representatives. VTiger Sales Inbox (Email solution for teams) allows to set up a mailbox where whole sales team can interact with each other and can see communication with the clients. Why to use email management tools The reason behind using an email management tool is that, user still benefits from the features of single point of communication. In addition to that your team members can also be integrated in the process of communication. Tools like tags,
ERP VS CRM and Vtiger
June 4, 2021
Article
ERP (Enterprise resource Planning) and CRM (Customer Relationship Management) both are automated systems that are used to streamline and automate business processes. The difference between both the systems is areas of business where they are implemented. CRM is used to streamline front end processes of a business, while ERP is used to increase the efficiency of back end processes. Usually ERP covers alot more aspects then a CRM and in some cases the CRM used by organizations are actually a subset of their ERP. Vtiger is a great CRM system, but extensions make it more than a CRM system. This article analyzes, ERP VS CRM and Vtiger. This article analyzes, ERP VS CRM and Vwhere does Vtiger stands. ERP is used to manage overall business processes including supply chain, manufacturing, reporting, operations, human resource and accounting. It uses a centralize database to streamline the processes and workflows among the different departments of
Generating Purchase Order from Sales Order
June 3, 2021
Article
It is a very common business practice that, whenever a firm receives a Sales order, on the basis of that sales order they generate a purchase order for their vendors (usually with the same product and quantity). VTiger 7 also supports this function and provide an option to generate a purchase order for every sales order in the system. Generating Purchase order from Sales Order makes the process of ordering inventory much simplies and more efficient in Vtiger CRM Moreover, if you need advanced features in the sales order and purchase order module, then do check Item Detail Customizer extension Generating Purchase order from Sales Order To generate the purchase order for a sales order, select any Sales Order, click on more and select the Create Purchase Order option ins a sales order Example We will take a practical example to explain it in detail Lets generate a sales order of 20 wallets.
Marketing Objectives Affect Pricing Decisions
February 15, 2017
Article
Marketing objectives are internal factors that affect pricing decision. Before setting price, the firm must decide on its price strategy for their goods. If the company has already selected its target market and positioning attentively, then its marketing mix strategy, with price, will be comparatively straightforward. For example, when Toyota developed its Lexus brand to compete with European luxurious cars in the higher-income segment, and it required charging a high price. Thus, pricing strategy is mainly determined by decisions on market positioning. Meanwhile, the company may search further general or specific objectives. General objectives include survival, market share leadership, current profit maximization, and product quality leadership. At a more specific level, a company can set prices low to avoid competition from entering the market or set prices at their competitors’ level to stabilize the market. It can set prices to keep the support and faithfulness of resellers or to stay
VTiger Sales Insights
February 6, 2017
Article
A group of different departments works together on a single client in order to yield profit. In order to make a valued client happy, right from the start when the process of initiating the customer takes place to the provision of after sales service to the client a number of different people who belong to different departments put their endless efforts. Out of all the departments (sales, marketing, human resource, accounts etc), Sales is the department who needs special care as they carry the most burden in whole process of satisfying the customer. Managing this department is a job which requires extensive efforts and deep insights regarding the performance of the whole team. Sales rep is the unit of this department and they play one of the most important role and that is engaging the customer and providing them with what they need. You don’t close a sale, you
Significance Of Brand Equity
January 20, 2017
Article
“The commercial value that derives from consumer perception of the brand name of a particular product or service, rather than from the product or service itself.” Actually it is the value of a brand. Brands are just the names and symbols. Brands symbolize consumers’ perceptions and feelings regarding any product and its performance – everything that the good or service means to consumers. According to the analysis, brands exist in the minds of customers. Thus, the actual value of a strong brand is its power to capture customer preference and loyalty. A strong brand has high brand equity because it effects customers’ reliability and reactions toward the particular product or service. Evaluation of a brand’s equity is the extent to which consumers are willing to pay more for their favorite brands. A study found that 72% of buyers would pay a 20% premium for their desired brand than the closest
Buyer’s Decision Process For New Products
January 17, 2017
Article
Buyers may pass quickly or slowly through different stages of buying-decision-process, and some of those stages may even be reversed. It is much depended on the nature of the buyer, the product, and the buying situation. Now we have a look at how buyers approach the a new product till its purchased. A new product can be a good, service, or an idea that is perceived by some potential customers as new. Marketer’s main interest is to know that how consumers learn about new products for the first time and make buying decisions on whether to adapt them. We can also define the adaptation process as a mental process through which an individual customer passes from the first learning about an innovation of a product to final adaptation, and adaptation as a decision by an individual to become a regular customer of the product. Stages in the Adaptation Process Buyers
International Product And Service Marketing
January 13, 2017
Article
Marketers of international goods and services face unusual challenges. First, marketers must figure out what goods and services to introduce and in which countries. After that, they must make a decision about how much to standardize or adapt their goods and services for the world market. On the other hand, companies would like to be consistent in their offerings. Consistency helps a company to develop a constant worldwide image. It also cuts down the manufacturing costs and eliminates replication of advertising, research and development, and product designing efforts. Furthermore, worldwide the consumers are different in their attitudes, behaviors, cultures and buying patterns. And markets also vary in their economic conditions, legal requirements, competition, and physical environments. Companies must usually react to these differences by adjusting their products’ offerings. Packaging also faces new challenges for international marketers. Packaging issues can be delicate; brand’s name, colors, and label may not translate easily
Significance Of Branding And How It Plays Its Role In A Company’s Success
January 11, 2017
Article
Brand is a name, sign, term, and symbol, or design, or a combination of these that identifies the maker or seller of a product or services. Brand is an essential part of a product for consumers, and branding can add value to a product. For example, mostly consumers would perceive a bottle of White Linen perfume as a high-quality brand and an expensive product. But the same perfume in an unmarked bottle would likely be viewed as lower in quality, even the fragrances of these perfumes were identical. Now branding has become so strong that today hardly things go unbranded. Salt is in branded bottle, common nuts and bolts are packaged with the label of different distributors, and automobile parts like spark, tires, plugs, filters – bear brand names that differ from those of the automakers. Even vegetables, fruits, and poultry are branded now; Dole pineapples, Sunkist oranges, Fresh Express
Pricing Strategy For New Products
January 6, 2017
Article
Pricing strategies usually modify as a product passes in its product life cycle. The introductory stage of any product is especially challenging. Companies bringing out with a new product, face the challenge of setting price in the beginning. They can choose between two broad strategies. One is market-skimming pricing and the other one is market-penetration pricing. These two strategies play very important in fixing price of new product. It is very crucial thing to fix right price which can be affordable for consumer and beneficial for marketers. Market-Skimming Pricing Market-skimming pricing is fixing a high price for a new commodity to skim maximum returns layer by layer from the segments ready to pay the high price; the firm makes fewer but more profitable sales. Several businesses that invent new products set initially high prices to skim revenues. Sony frequently uses market-skimming strategy. In 1990, when Sony introduces the world’s first
Competitive Advantages For Product Positioning
January 6, 2017
Article
Competitive advantage is a profit over competitors gained by offering customers great value, either through lower cost or by providing more benefits that justify their higher prices. To build beneficial relationship with target customers, marketers must understand the customers’ needs better than their competitors do and deliver more value to them. Furthermore, a company can position itself as providing superior value to its customers, it gains competitive advantage. But strong positions cannot be built on empty promises. If any company places its product as offering the best services and quality, it must then provide the promised quality and services to their customers. Thus, in fact, positioning initiates with differentiating the marketing plan of a company offer so that it will provide superior values to the consumers Marketers should think through customers’ entire experience with the company’s good and services if they want to know about differentiation. A smart company always
Impact Of Marketing Communications Mix
January 3, 2017
Article
A business’s total marketing communications mix includes the specific mix of personal selling, advertising, public relations, sales promotion, and direct-marketing tolls that the firm uses to pursue its marketing and advertising objectives. Marketing communications mix is also called promotion mix. The details of these five promotion mix tools are given below: Personal Selling Personal selling is the presentation by the sales force of the company for the reason of generating sales and building strong customer relationship. Advertising Advertising is a paid form of non-personal promotion and presentation of thoughts, products, or services by an identified sponsor. Public Relations Building excellent relations with the company’s different public by obtaining positive publicity, building up a superior co-operate image, and heading off or handling unfavorable stories, rumors, and events. Sales Promotion Sales promotions are short term incentives to promote the purchase and sales of a good and service. Direct Marketing Direct marketing is
Customer Relationship Management (CRM)
December 31, 2016
Article
The most important issue for companies is how best to analyze and use individual customer data. Most companies are flooded with information about their customers. In fact, smart companies collect information at each possible consumer touch point. These touch points consist of customer purchase, sales, services and support calls, website visits, customers’ satisfaction survey, payment interactions, market research studies- every contact between the customer and the company. The dilemma is that information is usually scattered widely across the organization. It is hidden in the separate records and databases of different departments of company. Now many companies are turning to CRM (customer relationship management) to resolve these kinds of problems, to manage detailed information regarding individual customers and to maintain customers touch points very carefully in order to maximize customer loyalty. Customer relationship management is an overall practice of building and maintaining the beneficial customer’s relationships by delivering superior customer value
Role And Impact Of Public Relations (PR) On Business
December 29, 2016
Article
PR is a major mass-promotional tool. It builds good relations with a company’s various contacts by obtaining positive publicity, building up strong co-operate image, and handling & heading off unfavorable stories, events, and rumors. Public relations department may execute any or all of the following tasks: Press relations or press agency: It is all about creating and placing interesting information in the news media to draw attention to a person, goods, or services. Product publicity: Product publicity is for publicizing the detailed products and publicity can be positive or negative both. Public affairs: In public affairs, a company has to build and maintain local and national community relations. Lobbying: It is all about to build & maintain cooperative relations with the government officials and legislators to persuade legislation and regulation. Investor relations: To maintain excellent relationship with shareholders, investors and others in financial community who invest their money
Marketing strategy In Digital Era
December 22, 2016
Article
World has become a global village. Conducting business in the new digital era will call for a new model for marketing strategy and practice. The internet is revolutionizing how companies create value for their customers and try to build strong relationships with them. This digital age has fundamentally changed customers’ philosophy of convenience, speed, price, product knowledge, and service. Thus, today’s marketing demands introduce new thinking and action-plans. Companies need to retain most of the skills and practices that have worked in the past. But they will have to add essential new competencies and practices if they want to compete, rise, and prosper in this new digital environment. E-Business E-business involves the use of electronic platforms as intranets, extranets, and the Internet to conduct a company’s business. Almost every company has set up a website to inform about and to promote its goods and services. Others use websites simply to
Developing The Sales Promotion Program
December 21, 2016
Article
The marketers must make several other decisions in order to define the full sales promotion program. First, the marketers must decide on the size of the incentives. If the promotion is to succeed, a certain minimum incentive is necessary. A large incentive will generate more sales response. Marketers also must set conditions for participation. Incentives might be offered to everyone or only to selected groups. Then marketers must decide how to promote and distribute the promotion plan itself. A 50-cents-off coupon could be given out in a package, at a store, by mail, or in an advertisement. Each distribution process involves a different level of cost and reach. Increasingly, marketers are combination of several media into a total campaign concept. The length of the promotion is also very important. If the time period of sales promotion is too short, many prospects (who may not be buying during that time) will
Socially Responsible Target Marketing
December 20, 2016
Article
Socially responsible target marketing is to target those market segments which will be beneficial for social welfare. Smart targeting helps companies to be more effective and efficient by focusing on segments that they can satisfy best and most profitably. Targeting also provides benefits for consumers. Companies reach specific groups of consumers with various offers carefully altered to satisfy their needs. However, sometimes target marketing generates concern and controversy. The major issues usually engage the targeting of vulnerable or deprived consumers with controversial or potentially harmful goods and services. For example, over the years, a cereal industry has been criticized heavily for its marketing attempts directed towards kids. Critics concern that premium offers on products and high-powered advertising appeals presented and the presence of kids’ favorite and lovable animated characters will overwhelm their defenses. The marketers of toys and other children’s stuffs have been similarly shabby, often with good justification. Other
Major Influences On Business Buyers
December 16, 2016
Article
Business buyers are subject to many influences when they make their buying decisions. Economy is one of the major influences in some marketers’ perception. They think buyers will favor the supplier who offers the lowest price rate or the best product or the most service. They focus on offering strong economic benefits to buyers. However, business buyers actually respond to both economic and personal factors. Today, most B-to-B marketers recognize that emotions play a vital role in business buying decisions. For example, you might expect that an advertisement promoting large trucks to corporate fleet buyers would stress objective performance, technical, and economic factors. Though, an ad for Volvo heavy-duty trucks shows two drivers arm-wrestling and claims, “it solves all your fleet problems, except who gets to drive.” There are many factors which actually influence on business buyers: Environmental Factors Business buyers are influenced heavily by factors in the current and
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